Foundation launches Sens Tartan
Scottish and Irish Store place to find wide array of new clothing
The Scottish and Irish Store, in conjunction with the hockey club and the Sens Foundation, have launched the Sens Tartan. Designed by one of the largest woollen mills in Scotland, it incorporates the Senators team colours and was created to build a cultural connection with the 40 per cent of the Ottawa-area population that has a British and Irish heritage.
The Senators are the first National Hockey League team to have its own tartan, which has been registered with the Scottish Tartan Authority.
Sens Tartan products include baseball caps, flat caps, scarves and ties. With each purchase, 14 per cent of the proceeds will be donated to Roger's House through the Sens Foundation.
The full line of Sens Tartan apparel is now available at both Scottish and Irish Stores: 194 Robertson Road (Bells Corners) in the west end and 1713 St. Laurent Blvd. (at Innes Road).