Bulletin: MBNA Canada launches Sens Reward credit card
Thursday, September 15, 2005
MBNA Canada and the Ottawa Senators Hockey Club Launch the Sens Rewards Credit Card
OTTAWA - MBNA Canada Bank ("MBNA Canada") and the Ottawa Senators Hockey Club announced today that the new Sens Rewards MasterCard(r) credit card offering merchandise and experiential rewards for cardholders will be launched on Saturday, September 17, 2005.
The new Sens Rewards MasterCard, the first of its kind for a National Hockey League team, offers cardholders the opportunity to earn points to redeem for Senators' merchandise, collectibles, or exclusive experiences such as travel with the team through the Senators Hockey Club. Additionally, the Sens Rewards MasterCard program features premium MasterCard Platinum card benefits, and world-class customer service 24 hours a day, 7 days a week.
"We are very pleased to be working with MBNA to launch the new Sens Rewards MasterCard credit card program," said Ottawa Senators president and chief executive officer Roy Mlakar. "MBNA is an excellent partner for our organization, they provide exceptional customer service and share our strong commitment to the community. Further, this new dimension in rewards cards that we are launching with MBNA is just one example of the kind of unique offering our fans can look forward to as hockey returns to Ottawa this fall."
"MBNA is proud to be associated with the Ottawa Senators. Our longstanding partnership reaches a new level with the introduction of the Sens Rewards MasterCard credit card," said Joseph DeSantis, chief executive officer of MBNA Canada. "We look forward to delivering the first experiential rewards program for a National Hockey League team to Ottawa Senators fans."
About the Ottawa Senators Hockey Club Entering their 14th season, the Ottawa Senators Hockey Club is a member of the NHL Eastern Conference, Northeast Division. For more information about the Ottawa Senators, visit the club's website at www.ottawasenators.com.
About MBNA Canada
MBNA Canada is the leading provider of co-branded and affinity credit card programs in Canada, and the second largest MasterCard issuer in the country. MBNA Canada credit cards and related products and services are endorsed by nearly 500 Canadian organizations. MBNA Canada provides financial products and services throughout Canada from its headquarters in Ottawa. For more information about MBNA Canada, visit the company's web site at www.mbna.com/canada.
About MBNA Corporation MBNA, the largest independent credit card lender in the world and the recognized leader in affinity marketing, is an international financial services company providing lending, deposit, and credit insurance products and services. MBNA credit cards and related products and services are endorsed by more than 5,000 organizations worldwide. For more information about MBNA, visit the company's web site at www.mbna.com.
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